Digital Marketing Trends to Watch in 2025

Professional digital marketing strategy meeting showing Cornwall business owners reviewing 2025 marketing trends on laptops and tablets with charts displaying AI tools, video content metrics, and local search optimization data

The digital marketing landscape changes faster than a Cornish weather forecast. While other businesses are still figuring out last year’s trends, the smart ones are already preparing for what’s coming next—and 2025 will separate businesses that adapt from those that hope things will go back to the way they used to be.

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Your customers spend more time on their phones than watching TV, browsing while waiting for the bus in Truro and making purchases from their sofa. Yet most businesses still design their marketing like everyone’s sitting at a desktop computer. Cornwall businesses need to adapt their marketing strategy or risk becoming invisible to potential customers.