Paid Digital Marketing Expert
⏰ Hours: Full Time, 9:30AM-5PM (Hybrid Remote)
💰 Salary: £33,000 per year + Benefits
🎯 Perfect For: Campaign experts who turn ad spend into revenue gold
We’re seeking a results-obsessed, data-driven Paid Digital Marketing Expert to join our growing team. You’ll be the architect behind high-performing paid campaigns across Google and Meta platforms, turning modest budgets into impressive returns and transforming clicks into customers. If you’re the type who dreams in conversion rates and wakes up checking campaign performance – we need to talk.
what you'll do.
- Campaign Mastery: Design, build, and manage high-performing campaigns across Google Ads (Search, Display, Shopping, YouTube) and Meta platforms (Facebook, Instagram, Messenger)
- Performance Optimization: Continuously test, analyse, and refine campaigns to maximise ROAS and hit ambitious KPI targets
- Copywriting Excellence: Craft compelling ad copy that stops scrollers in their tracks and converts browsers into buyers
- Email Marketing Automation: Develop and manage sophisticated email marketing campaigns and automated nurture sequences that guide prospects through the customer journey
- Audience Strategy: Build and refine audience segments using advanced targeting techniques, lookalikes, and retargeting strategies
- Budget Management: Strategically allocate and optimise ad spend across platforms and campaigns for maximum impact
- Conversion Tracking: Implement robust tracking systems and attribution models to measure true campaign effectiveness
- Client Collaboration: Work directly with clients to understand their goals and translate business objectives into campaign success
- Reporting & Analysis: Create insightful performance reports that tell the story behind the numbers and guide future strategy
What we’re looking for:
- Minimum 5 years of experience in paid digital marketing
- Proven track record managing substantial ad budgets across Google Ads and Meta platforms
- Deep expertise in campaign setup, optimisation, and performance management
- Strong copywriting skills with experience creating high-converting ad copy and email content
- Experience with email marketing platforms and automated nurture sequence development
- Advanced understanding of audience targeting, bidding strategies, and campaign structures
- Proficiency with analytics tools, conversion tracking, and attribution modeling
- Ability to interpret data and translate insights into actionable optimizations
- Experience managing multiple client accounts simultaneously
brownie points if you:
- Have Google Ads and Facebook Blueprint certifications
- Experience with advanced campaign types (PMax, Dynamic ads, etc.)
- Knowledge of landing page optimization and conversion rate improvement
- Understanding of marketing automation platforms (HubSpot, Mailchimp, Klaviyo, etc.)
- Experience with e-commerce advertising and shopping campaigns
- Familiarity with A/B testing methodologies and statistical significance
- Background in lead generation and B2B advertising
- Portfolio showcasing campaigns that delivered exceptional ROAS
What you’ll get:
- £33,000 salary + performance-based growth opportunities
- Hybrid working: 2 days WFH, 3 days in our Cornwall office (near Falmouth)
- Campaign autonomy and freedom to test new strategies
- Professional development: Platform certifications and conference attendance
- Access to the office sweet + biscuit jar
- Work with diverse portfolio across industries
- Creative collaboration with talented designers and strategists
How to apply:
Send your CV, cover letter explaining your approach to paid advertising success, and case studies of campaigns you’ve managed that delivered outstanding ROAS to [email protected].
Subject Line: “Paid Digital Marketing Expert – [Your Name]”
Apply by: 2nd October 2025
